Why do you do what you do?
- It is out of rote or routine?
- Know why you do what you do.
- Do it for the right reason.
Why do you think what you think
- What put that thought in your head?
- Where did you first hear about that idea?
- Where did you read about it?
Why do you buy what you buy?
- How did you learn about the product?
- Which ad did you see that triggered desire?
- What made you buy it?